Groupon loses ground

28 01 2011
  • A few months back Google made an offer to buy Groupon, a fast growing coupon site primarily based in the USA, the figure was said to be about 6 billion which Groupon turned down. Now over the past week Groupons main competitor Living Social has shot up by 80% traffic while Groupon has declined 20%. The result is that Google and Facebook are both now expressing interest in Living Social, so I bet that 6 billion dollar offer is looking pretty good right now. Head over to Bill Tancer‘s article to see the stats
  • eBay said today it has hired Triad Retail Media to sell and manage all on-site display advertising on its network of websites.
    Under the deal, Triad will provide display advertising management to offer more customized ads that will better highlight listings and improve the experience for buyers and sellers on the site. Could be quite interesting to see what they come up with.
  • Early in December, Google vowed to distance itself from piracy. To do so, the company agreed that it would remove terms that are closely associated with piracy from appearing in their Autocomplete and Instant services. Google has since rolled this questionable feature. Now terms like BitTorrent, uTorrent, and RapidShare are filtered out. However, terms like BitComet and Vuze remain, which suggests that the keywords were picked rather arbitrarily. I tried running some searches myself, and I was still getting a lot of torrent hits but it did seem like I was getting a lot of the lesser known torrent sites.



One response

28 01 2011

Modifying the ad strcture with an aim to better highlight listings and improve the experience can only be a benfit to eBay sellers.

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